Memphis Boat Center

This year Memphis Boat Center proudly celebrates 75 years of serving the Mid-South as the region’s trusted authority in boating. Since opening its doors in 1950, this family-owned business has grown from a small neighborhood operation into the premier boat dealer in the Mid-South, offering an unmatched combination of expertise, service, and top-of-the-line products for boating enthusiasts of all levels.

Memphis Boat Center is an authorized dealer for three of the most respected brands in the boating industry — Malibu Boats, Axis Wake Boats, and Avalon Pontoon Boats. In addition to their new inventory, they offer a hand-picked selection of pre-owned boats, trade-in options, and full-service support to ensure a seamless experience from purchase to performance.

A Family Legacy Since 1950Memphis Boat Center has remained proudly local and family-owned for three generations. Today, under the leadership of Hart Robinson, the company carries forward the same commitment to integrity and service that began 75 years ago.

“We’re not just selling boats — we’re building relationships and helping families create memories on the water,” says Robinson. “Our customers know they can count on us for honest advice, quality products, and support long after the sale.”

Premier Brands, Performance-Driven Boats

Memphis Boat Center offers a carefully curated lineup of boats designed for every lifestyle on the water.

As an authorized dealer for Malibu and Axis, the team provides access to industry-leading wake and surf boats known for innovation, cutting-edge performance, and sleek design. These boats are ideal for wakeboarding, wake surfing, and high-adrenaline fun with family and friends.

They also proudly represent Avalon Pontoons, which deliver comfort, style, and relaxation for lake cruising and entertaining. Whether you're chasing thrills or soaking in sunsets, Memphis Boat Center has a boat to fit your lifestyle.

Trade-Ins, Pre-Owned Boats, and Personalized Guidance

Buying a boat is a big investment, and Memphis Boat Center takes pride in making the process easy and transparent. They offer competitive trade-in options, a rotating selection of pre-owned boats, and expert guidance to help customers find the right fit — whether they’re seasoned boaters or new to the water.

Hands-On Education for Every Boater

What sets Memphis Boat Center apart isn’t just the boats — it’s the experience. Every customer receives on-the-water instruction when they purchase a boat, learning how to operate it confidently and safely. From launching and docking to navigating boat features and understanding etiquette, this personalized approach builds knowledge and peace of mind.

The dealership also offers Women’s Clinics that focus on empowering women to confidently handle their own boats, as well as youth surfing lessons that introduce younger generations to water sports and boating safety.

Full-Service Support, Pro Shop & Repairs

Memphis Boat Center is more than a sales showroom — it’s a one-stop boating headquarters. Their certified service department is staffed with experienced technicians trained to handle maintenance, diagnostics, and repairs on a wide range of boat makes and models.

Inside the pro shop, customers will find wake and surf boards, life vests, safety gear, apparel, accessories, and everything they need for a successful day on the water.

Deep Roots in the Memphis Community

For 75 years, Memphis Boat Center has proudly served the boating community in Tennessee, Mississippi, Arkansas, and beyond. Generations of families have trusted the team to help them get on the water — and stay there — thanks to consistent service, fair prices, and a dedication to doing things the right way.

“Some of our customers today are the grandchildren of our earliest customers,” Robinson reflects. “We’re honored to be a part of those family traditions and water adventures.”Anchored in the Past. Powered Toward the Future.While boating has evolved over the past seven decades, Memphis Boat Center continues to embrace innovation while holding true to its core values — honesty, reliability, family-focused, teamwork and gratitude. As they celebrate 75 years in business, the team remains as committed as ever to helping people find freedom, fun, and connection on the lakes and rivers that surround us.

Explore our boats, schedule a test ride, or trade in today at www.MemphisBoatCenter.com